OUTLINING SOME MEDIA CONTENT EXAMPLES PREVAILING RIGHT NOW

Outlining some media content examples prevailing right now

Outlining some media content examples prevailing right now

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Below is an intro to mass media, with a discussion on the development and circulation of content on the internet.

The rise of online content has totally changed what is implied by the term mass media. In the past, mass media followed a hierarchical arrangement, using a top-down media model. Typically, a small group of professionals, such as newspaper publishers or journalists, who would create material for big audiences who mainly just consumed it. However, nowadays, with the help of the web, the face of media has seen considerable change, making the consumption and accessibility of media a lot more accessible and interactive. With access to popular social media platforms, new media examples are showing that people can create and share their own content, just as quickly as they can absorb it. Social media has enabled anyone to contribute to public conversations, instead of just the major media firms therefore as a result, mass media is no longer managed by a few huge voices. Rather, it is spread throughout millions of user stories around the world.

In the digital here media landscape, what we see online is mainly determined by algorithms which are formed by our online habits. Each social media platform uses its own programmed system to propose new content and recommend product that will interest the user. The types of media content examples that will be shown to a user is designed to keep people engaged. The algorithms are designed to keep individuals stimulated by suggesting and boosting videos that are relevant, popular or controversial among other users. While this level of personalisation can be helpful, it can restrain the areas of media that individuals are exposed to, developing more partition and prejudice amongst users around social concerns. Those who are associated with media creation, such as the founder of the fund that has stakes in Sky, for instance, would recognise the impact of social media websites in sharing new stories. Likewise, the chairman of the company that owns NBCUniversal would recognise the effects of user generated material in the media landscape.

In today day, online platforms have made it considerably much easier for everyone to create and share material. Previously, producing content for a broad audience mandated connectivity to a series of essential resources and funding. Currently, with using smart devices and common digital innovations, digital media content examples like short form videos, website articles and podcasts can be easily developed with simply a couple of basic gadgets, as well as reaching a large audience, really rapidly. This has opened the door for more diverse voices, especially those who were formerly overlooked by mainstream media. The head of the parent company of Guardian Media Group would recognise the importance of mass media using social media channels, indicating that social media has produced a space for underrepresented communities to share their stories.

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